◰ Online JU-Logo Modernism for kids ☦ ePUB By Julius Wiedemann ♊

◰ Online JU-Logo Modernism for kids ☦ ePUB By Julius Wiedemann ♊ ◰ Online JU-Logo Modernism for kids ☦ ePUB By Julius Wiedemann ♊

Catalogue in dit de marques modernes

On conna t souvent l esth tique moderniste appliqu e aux domaines de l architecture, de l art et du design de produit Les hautes structures de verre ou les toiles minimalistes illustrent une poque de forte avanc e technologique, affirmant la capacit des tres humains fa onner leur environnement et se d gager radicalement des conventions et contraintes du pass La fa on dont le modernisme s est distill dans le design graphique est moins connue mais tout aussi fascinante.Cette publication TASCHEN sans pr c dent sign e Jens M ller rassemble environ 6.000 marques de la p riode 1940 1980, pour analyser la fa on dont les attitudes et imp ratifs modernistes ont donn naissance l identit corporate Des groupes de m dias aux g ants de la distribution, des compagnies a riennes aux galeries d art, ce vaste panorama s organise en trois chapitres autour du design g om trie, effet et typographie Chaque chapitre se subdivise ensuite en sections d di es la forme et au style comme l alphabet, la superposition ou les points et carr s.En plus de ce recueil tr s complet, l ouvrage propose une introduction de Jens M ller sur l histoire des logos et un essai de R Roger Remington sur le modernisme et le design graphique Il pr sente galement huit profils de designers et huit tudes de cas instructives, avec un aper u d taill de la vie et de l oeuvre de figures phares comme Paul Rand, Yusaku Kamekura ou Anton Stankowski, et des projets aussi importants que Fiat, The Daiei Inc ou les Jeux Olympiques de Mexico en 1968 Incomparable ressource pour les designers graphiques, les publicitaires et les sp cialistes de marques, Logo Modernism passionnera galement tous ceux qui s int ressent l histoire sociale ou culturelle, l histoire des entreprises ou simplement au pouvoir de persuasion de l image et de la forme.Jens M ller est n Coblence, en Allemagne, en 1982 et a tudi le graphisme D sseldorf Laur at de nombreux prix de design nationaux et internationaux, M ller est directeur de la cr ation du cabinet de design Optik Studio, D sseldorf, et diteur de la collection de livres A5 sur l histoire du graphisme Il enseigne cette discipline et le design ditorial en tant que conf rencier invit l cole d art Peter Behrens de l Universit des sciences appliqu es de D sseldorf.R Roger Remington est Professeur m rite de design au Centre d tudes du Design Vignelli de l Institut de Technologie de Rochester New York Il a donn des conf rences et crit de nombreux ouvrages, dont Nine Pioneers in American Graphic Design and Design and Science The Life and Work of Will Burtin sur l histoire du graphisme Il a re u le RIT Eisenhart Award for Outstanding Teaching et le Trustees Lifetime Achievement Award for Scholarship in Graphic Design. 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    • (Anglais)
    • 3836545306
    • JU-Logo Modernism
    • Julius Wiedemann
    • Anglais, Français, Allemand
    • 2016-03-06T21:21+03:00